Siemens

The Paddle

This project was challenging in many ways, but also a lot of fun to work on.

We had to build a massive industrial facility filled with machines and robotic arms. The client wanted to showcase their AI-powered software solution, which was designed to solve issues within the production line and bring everything back into sync.

Credits

Project: The Paddle

Studio: Up!

Director: Diego Ruiz de Aquino

Look Dev: João Sabbadini

3D Animation: João Sabbadini

VFX and 2D Motion Graphics: Gustavo de Oliveira